distribution Liebherr Liebherr Construction Equipment Co.

Tracey Road Equipment new dealer for Liebherr

Allison Kral Published Sep 15, 2014

Tracey Road Equipment has agreed to become a dealer for Liebherr’s full line of earthmoving and material handling equipment.

Tracey’s corporate office in Syracuse, as well as its four other offices in Albany, Binghamton, Rochester and Watertown, will provide sales and service support to Liebherr customers in the area.

“We believe that Tracey’s commitment to providing exceptional service and customer satisfaction will strengthen our competitive presence in the New York area providing the level of support our customers expect,” says Peter Mayr, president of Liebherr.

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Allison Kral

Allison Kral is the former senior digital media manager for North Coast Media (NCM). She completed her undergraduate degree at Ohio University where she received a Bachelor of Science in magazine journalism from the E.W. Scripps School of Journalism. She works across a number of digital platforms, which include creating e-newsletters, writing articles and posting across social media sites. She also creates content for NCM's Portable Plants magazine, GPS World magazine and Geospatial Solutions. Her understanding of the ever-changing digital media world allows her to quickly grasp what a target audience desires and create content that is appealing and relevant for any client across any platform.